Tag: Phil Spencer (business executive)

HardwareInnovationTechnology

Microsoft’s Next Xbox Takes Cues From ROG Ally, Faces Windows Gaming Challenge

Microsoft Gaming CEO Phil Spencer has indicated the company’s next Xbox console will build on software developments from the ROG Xbox Ally partnership. However, sources report Windows faces significant optimization challenges compared to Valve’s SteamOS, with Linux-based alternatives showing up to 32% better gaming performance on current handheld hardware.

Microsoft’s Hardware Vision Takes Shape

Microsoft appears to be laying the groundwork for its next gaming console through its recent hardware partnerships, with Xbox leadership now offering clearer signals about their direction. According to translations from Japanese publication Famitsu, Microsoft Gaming CEO Phil Spencer has confirmed the company will build its next-generation Xbox console internally rather than relying on third-party manufacturers.

by Michael Turner
HardwareInnovationTechnology

Microsoft Confirms Next-Gen Xbox Console Development

Microsoft Gaming CEO Phil Spencer has confirmed the company will develop its next Xbox console as a first-party product. The announcement comes amid reports of significant internal pressure to improve profit margins within the Xbox division. Industry observers now expect the next console generation to launch between 2027 and 2028.

Xbox Reaffirms Hardware Commitment Amid Internal Pressures

Microsoft is pushing forward with development of its next-generation Xbox console despite what sources describe as significant internal turbulence within the gaming division. According to recent reports, the company has directed its Xbox leadership to achieve a demanding 30% profit margin target, creating pressure that reportedly contributed to widespread layoffs and canceled projects earlier this year.

by Jessica Moore P.E.