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Samsung Enters XR Arena with Google-Powered Headset Challenging Apple’s Dominance

Samsung Electronics has unveiled its Galaxy XR extended reality headset, leveraging Google’s AI capabilities and Qualcomm chips to compete against Apple and Meta. Priced at $1,799, the device represents the first in a new family of Android XR products backed by major tech partnerships.

Major Tech Alliance Forms Behind New XR Headset

Samsung Electronics has launched its Galaxy XR extended reality headset, positioning the device as a direct competitor to Apple’s Vision Pro with significant backing from Google and Qualcomm, according to Reuters reports. The headset, priced at approximately half the cost of Apple’s premium offering at $1,799, represents the first product in what sources indicate will be a family of new devices powered by the Android XR operating system.