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Rivian CEO Calls R2 Launch ‘Inflection Point’ Amid New Layoffs

Rivian CEO RJ Scaringe described the company’s upcoming R2 SUV as an “inflection point” for the electric vehicle maker, drawing parallels to Tesla’s Model 3 moment. The comments came just before the company reportedly announced layoffs affecting hundreds of employees as part of restructuring efforts.

Strategic Shift Amid Workforce Reductions

Electric vehicle startup Rivian is navigating turbulent waters as it positions its upcoming R2 model as a make-or-break product while simultaneously reducing its workforce. According to multiple reports, the company initiated layoffs affecting more than 600 employees this week, representing approximately 4.5% of its total workforce.