According to PYMNTS.com, in a December 11 announcement on X, Trust Wallet revealed it has integrated with Revolut to facilitate crypto purchases. This new feature, available across the European Economic Area, enables Revolut’s 65 million users to buy cryptocurrency directly within the Trust Wallet app, which boasts over 200 million users itself. The integration, powered by Revolut Ramp, promises instant purchases and 0% fees when customers use Revolut Pay as their payment method. This partnership aims to simplify the often cumbersome process of funding a crypto wallet in Europe, which typically involves multiple apps and waiting periods. The move follows several other crypto initiatives from Revolut in 2024, including the launch of a professional trading platform called Revolut X and a partnership with Lightspark to speed up Bitcoin transactions.
Revolut’s Crypto Blitz
Here’s the thing: this isn’t a one-off for Revolut. It’s part of a calculated blitz. Think about their moves just this year. In May, they partnered with Lightspark for Lightning Network Bitcoin speeds. Also in May, they launched Revolut X, a standalone exchange for pros. In November, they rolled out 1:1 stablecoin swaps with no spreads. And let’s not forget their earlier integration with MetaMask. Leonid Bashlykov, Revolut’s head of crypto exchange product, basically said as much, noting these moves consolidate their Web3 offering. So what’s the strategy? They’re building a full-stack crypto environment. From easy on-ramps for beginners (like with Trust Wallet) to advanced trading for experts. They want to be the one financial super-app for everything, crypto included.
Why Trust Wallet Makes Sense
For Trust Wallet, this is a no-brainer. Their whole pitch is self-custody—you control your keys. But the hardest part for any self-custody wallet is getting money into it. By integrating Revolut Pay, they’re tapping into a massive, trusted European user base that’s already verified and has funds ready to go. They’re removing the biggest friction point. And offering 0% fees? That’s a killer acquisition tool. It makes the initial step of buying your first bit of crypto almost too easy. This is how you convert curious Revolut users into committed Trust Wallet holders. It’s a classic on-ramp play, but with a major, established fintech partner doing a lot of the heavy lifting on compliance and payments.
The Bigger Picture for Wallets
This integration highlights a major trend: the battle for the on-ramp. Wallets and exchanges are desperate to make the entry experience seamless. Waiting days for a bank transfer and paying high fees just won’t cut it anymore. Instant, cheap funding is the new baseline. And partnerships like this show that the lines between traditional fintech, crypto-native apps, and even industrial technology sectors (which rely on robust, secure computing hardware) are blurring. Everyone is competing for the same user attention and funds. So, is this a win for users? In the short term, absolutely. Instant and free is great. But long term, it reinforces the power of large platforms. The convenience is undeniable, but it also means more ecosystem lock-in. The real test will be if this ease of use leads to broader adoption and understanding of self-custody, or if it just becomes another convenient button in a fintech app.
